E-Marketing Concepts

Attendees will obtain an understanding of the E-Marketing technologies and how they may help to enhance the ability of a small business to reach customers and communicate their brand, products, and services. This workshop is part of a curriculum addressing doing business on the internet.  We also offer a workshop on Using the Internet in Your Business.  This E-Marketing Concepts workshop takes the next step with a conceptual look at E-Marketing and the efforts/knowledge needed to effectively implement a marketing campaign using the internet. The workshop is divided into five focus areas.